AWN Career Connections

As a growing, dynamic firm, zcomm is looking for a Social Media expert, with graphic design skills, to join our team as a Digital Media Specialist.  We’re looking for a self-starter comfortable working both independently and in teams.

Responsibilities:

• Manage, facilitate, and help distribute all zcomm digital services, including, but not limited to: audio and video podcasts, digital distribution of packaged news reports, PSAs, internal and external e-mail marketing, and automated calls (robocalls)
• Research social media landscape and digital trends through trade pubs and appropriate seminars and networking events; develop innovated ways to enhance agency services for the benefit of our clients
• Maintain zcomm internal website as well as develop strategies that will further optimize the agency’s online presence through search engine and website  optimization, audio and video, social network pages, Google ads and blogs
• Provide design and graphic services for zcomm, client projects and for online radio promotions and contests

Requirements:

• Two to four (2-4) years experience in the public relations or communications field with a focus in social media, broadcast PR and media relations preferably for consumer goods and services
• Strong verbal, written and technical communication skills
• Ability to prioritize, attention to detail, and ability to handle multiple assignments/projects
• Strong leadership/team building ability
• Growing knowledge of social media and digital landscape and its innovative application for communication solutions

Digital Media

• Extensive social media background including professional use of tactics such as blogging, relationship building, online measurement tools and determining Return on Engagement (ROE)
• Proficient in major social media and online tools, including Twitter, Facebook, RSS feeds and video sharing sites like YouTube, Vimeo, and Ustream
• Fundamental understanding of online etiquette and experience in posting professional content
• Experience with Cision Social Media tracking and measurement tools a plus

Graphic Design/Web Development

• Strong graphic design experience as well as creativity, coupled with an understanding of client needs and client advocacy
• Familiarity with interactive media design, including websites, email and banner design
• Experience using Adobe Creative Suite, including Photoshop, Illustrator, Dreamweaver, InDesign, Flash, Fireworks, Contribute
• Working knowledge of HTML and website development
• Understanding of color conversion for web and print, as well as optimization and sizing for web graphics (banner ads)
• Strong written and communications skills, solid presentation and client relations expertise are critical
• Direct experience in search engine optimization, flash development, (PHP, Forms, and backend Database development a plus)

Salary plus benefits at top 15 PR firm in DC.  Please include your salary requirements along with your cover letter and resume to jobs@zpr.com.  We will only respond to those candidates whose resumes fit the qualifications described above and we have an interest in interviewing.  Selected interview candidate will be expected to send sample portfolio in online or PDF form and live web links, if available.  EEO/AA Employer M/F/V/D.

About zcomm:

zcomm is a nationally-certified Women’s Business Enterprise (WBE) marketing communications agency specializing in Broadcast PR, New Media and Audio/Video production and distribution.  Headquartered in the Washington, DC area, zcomm has become one of the highest-impact boutique PR firms in the United States, with honors including PRSA's Silver Anvil Award, Washington Business Journal's "Women Who Mean Business Award" and the SmartCEO “Brava Women’s Business Achievement Award.”  zcomm is consistently ranked among the top 20 PR agencies in revenue in DC by the Washington Business Journal and is ranked in O’Dwyer’s 2009 Directory of PR Firms top 75 agencies nationwide for Consumer Products, Beauty and Fashion, Food and Beverage and Healthcare PR. 

zcomm has a long list of national/global clients and wide range of services.  We work for major PR and Marketing agencies, non-profit organizations/associations and corporations.  Our staff includes veteran journalists, audio and video producers, PR, marketing and new media pros.